News & Views

Freshly Prepared Dog Food

Freshly prepared is a term we use to describe the human-grade quality raw and fresh meats used in all Bone Idol Grain Free Dog Food recipes.

Read more

Dogs & Horses and Bone Idol Launch an Exclusive Partnership

We have something to bark about! Bone Idol has been working with Dogs & Horses to create the perfect partnership. Our joint beliefs of quality products a...

Read more

Hyperactive Dogs and Their Diet - Are They Linked?

We often get asked by customers at Bone Idol if "hyper-activeness in dogs be caused by their diet?” 

Read more

5 Tips to make vet visits less stressful for your dog

Aside from the regular reasons to take your dog for example vaccinations, weight management clinics and puppy socialising classes, January can also be a grea...

Read more

What is Crude Ash and why is it in my dogs dinner?

It is common to come across the term 'ash' or 'crude ash' in the list of ingredients of pet food. However, many pet owners are often unsu...

Read more

Short haired breeds at Bone Idol

It's nothing 'short' of remarkable. For certain short haired breeds such as Pugs, French Bulldogs, and Boston Terriers we offer a Full Treatment in our state...

Read more

Proud to be in Visa’s Christmas advertising

Bone Idol was chosen by VISA to be a part of their 2019 Christmas campaign features real independent shopkeepers to inspire the nation to visit their local h...

Read more

5 great gift ideas for Christmas 2019 for the Dog in your life

This Christmas there is a bounty of gifts for the pup in your life. To help you get started we have pulled together some great gift ideas for Christmas 2019 ...

Read more

A Dogs Christmas Dinner - Christmas

 Dennis, Head of Re'Tail' at Bone Idol just wanted to bring to your attention a few risks that lurk in foods this festive season.  While Dennis is sure you...

Read more

Asian Fusion Grooming At Bone Idol

At Bone Idol the grooming we do isn’t always ‘The Breed Standard’. Our team have been inspired greatly on the arts of the Asian Fusion world of dog grooming. 

Read more

Rawhide and your Dog - Christmas

At Bone Idol do our best to share our experience, knowledge and research into products. As we approach Christmas many novelty and festive dog treats are rel...

Read more

How much do we spend on our pets in the UK?

It’s no secret that we are a nation of dog lovers, and we love to spoil them. Recent research by American Express has revealed that Britain spends £12 billio...

Read more

Bone Idol Puppy Food

At Bone Idol we understand the importance of giving the newest member of your family the best start in life. We are proud to be able to help your dog be fab...

Read more

Hypoallergenic, what does it mean?

You may be surprised to learn that food intolerances are a common problem amongst pets. Lower quality pet food, packed with artificial additives, chemicals a...

Read more

Your Dogs Health & Healthy Dog Food From Bone Idol

Many factors can contribute to your dog's health, however the better the quality of food the more benefit and nutrients it will receive, it will then be abl...

Read more

Bone Idol Shop & Online Food Delivery - Christmas Hours

Ho Ho Ho it's getting nearer to Christmas and we wanted to share with you all our opening hours and delivery times for both our shop and our online food. 

Read more

Bespoke Hampers at Bone Idol this Christmas

To make buying Christmas gifts for your pet or pet loving friends "a walk in the park", this year we have a bespoke Christmas hamper service in our Brighton ...

Read more

Award Winning Grooming Team

Bone Idol Brighton Grooming Award Winners! We are delighted to announce that two of our fantastic Brighton dog grooming team have won coveted professional a...

Read more

An interview with Doris, Bone Idol Chief Food Officer

 An interview with Doris, our very own Bone Idol CFO. Where she is talking about some of her favourite things to do when she's not working. 

Read more

Are Supermarket Pet Food Ingredients Unclear?

New research has revealed that a staggering 95% of dog foods sold in Britain’s supermarkets and on Amazon’s bestseller list don’t reveal their exact ingredie...

Read more